West of Orange served as digital consultant and producer for a year-long rebranding effort that launched a new Business to Government brand for Philips, in partnership with global PR firm TogoRun. A mobile app was developed to supplement Philip’s Innovation Celebration campaign launch event and the new Outside-In discussion panel series with Politico.

Services Provided

    • Digital consultant services
    • Mobile App digital content development
    • App branding and icon design
    • Multiple email blasts to raise awareness and interest
    • Email campaign flowchart development
    • Active participation in Philips branding education
    • Light-Speed Response Times

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